Grant Cardone

Grant Cardone began his career after overcoming personal struggles with addiction in his twenties, redirecting his energy into sales and business. He started his first company at age 29, focusing on sales training after identifying flaws in traditional sales processes, which he reformed through hands-on experience in automotive and other sectors. By developing programs like Information Assisted Selling, he gained traction with companies pre-internet, eventually expanding into consulting and speaking, conducting up to 250 gigs annually. Cardone's breakthrough came with his '10X' philosophy, emphasizing massive action for exponential growth, outlined in his 2011 book The 10X Rule. He built multiple companies under Cardone Enterprises, including Cardone Training Technologies (now serving over 850,000 clients worldwide) and Cardone University, an online platform with over 500,000 users and 20 million logins. His real estate ventures started with his first deal seven years post-graduation, growing into Cardone Capital, which manages a $2.2 billion portfolio of multifamily properties across states like Florida, Alabama, Arizona, Tennessee, and North Carolina. Today, Cardone operates seven privately held companies generating nearly $100 million in annual sales, hosts the 10X Growth Conference (the world's largest business event), and appears on media like Fox News and CNBC. He remains active in sales operations, acquisitions, and philanthropy via the Grant Cardone Foundation, supporting children without fathers, while promoting obsession over mediocrity in business and life.