The work behind the perspective
Barry Farber
Brand Builder, Deal Maker, and Access Strategist — Best-Selling Author of 14 Books
- Sales Training
- Brand Building
- Deal Making
- Strategic Partnerships
- Product Innovation
- Talent Management
About Barry Farber
Barry Farber - Biography
Barry Farber is a proven brand rebuilder and strategic dealmaker who specializes in transforming overlooked or transitional talent and businesses into nationally recognized platforms. For more than 35 years, he has helped entertainers, athletes, authors, and corporations reposition their brands, regain relevance, and unlock high-level access to media, markets, and multimillion-dollar opportunities.
Barry Farber is a proven brand rebuilder and strategic dealmaker who specializes in transforming overlooked, underestimated, or transitional talent and businesses into nationally recognized platforms. For more than 35 years, he has helped entertainers, athletes, authors, and corporations reposition their brands, regain relevance, and unlock high-level access to media, markets, and multimillion-dollar opportunities.
He played a pivotal role in securing comedian Jackie Mason a radio and television platform that led to an Emmy nomination and 13 Telly Awards. That same brand intuition led Farber to represent Evel Knievel, helping transform the legendary daredevil's persona into a $7 million Six Flags roller coaster activation.
As president of Farber Training Systems Inc. and The Diamond Group, Farber has generated multimillions in new business working with organizations such as Six Flags, QVC, Giants Stadium, and Comcast. His client roster includes AT&T, American Express, BMW, Chase, ESPN/ABC Sports, Novartis, Nestle Waters, State Farm, Toshiba, UPS, and Verizon.
An international best-selling author of fourteen business and inspirational books with over one million copies sold in 30+ languages, and an award-winning radio and television host. His latest project, In Search of the Magic Tree, extends his brand-building philosophy into children's media through books, animation, and educational storytelling.
Learn from Barry when you're...
- Sales mastery
- Brand repositioning
- Entrepreneurship
- Product development
- Corporate partnerships
- Media access strategy
What can you ask about Barry Farber's work?
In Get Mentors, Barry Farber can hold one of the five seats on your Chat board. Ask Barry's seat or the whole board a question and receive perspectives grounded in published work, with every answer cited. Separately, one idea arrives each morning from mentors selected for your focus.
Best for these goals
- ✓Sales Training
- ✓Brand Building
- ✓Deal Making
- ✓Strategic Partnerships
Core frameworks
- •See brand value before the market does and architect the strategy to monetize it
- •Turn potential into performance through execution and access, not hype
- •Bring credibility where it has been lost, visibility where it is missing, and structure where opportunity exists
- •Sales Training
Sample questions
- “Which Barry framework applies to my current goal?”
- “What would Barry's published work suggest I consider?”
- “How does this Barry idea apply to my situation?”
- “What blind spot would this mentor framework help me notice?”
Ask about Barry's published frameworks, pressure-test a decision, or put the question to your whole board and see where the seats disagree.
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Give Barry Farber a seat on your board
Ask this Chat board seat about Barry Farber's published work. Daily Ideas are selected separately for your focus. 7-day free trial on the annual plan, or $7.99/month.
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